At Petside.com, the no. 2 online pet destination in the nation, I created dynamic digital content while advancing my communication and marketing skills through frequent face-to-face collaborations with NBC executives, and the company’s professional development workshops and team-building exercises.
As Digital Editorial Intern, I…
- Wrote features on how pooper-scoopers have a recession-proof job and proposed pet sale legislation
- Activated readership engagement for a new site, Momtourage, as part of a collaborative project with the marketing, design, and video intern. Our team presented the strategy of captivating the audience of young mothers through online giveaways and Facebook buttons, which was later launched
- Pitched ideas in executive meetings, which were later implemented on online publications like my concept for the Kraft’s sandwich website
- Wrote and edited articles, blog posts, and newsletters for all the websites in NBCUniversal’s digital division, including TravelSkoot, DinnerTool, iVillage, Momtourage, GardenWeb, and Life Goes Strong