Art institutions across the country feel like they’re under a microscope. Mellon Foundation needed a way to communicate its mission without painting a target on its back. I helped train their team to write with greater clarity and precision — for less misinterpretation and more uplifting messages on the universal value of art and critical thinking. This was never about softening their stance. It was about protecting it.
* Want to see more of the strategic work? Just let me know.
Clips
Sophia Ahn 