- Launched high-profile projects, including composing case studies for McKinsey, Uber, and Sage as well as securing press coverage for the projects in distinguished design publications
- Wrote and edited all company communications, including event recaps and thought pieces in a quarterly newsletter to influencers in the marketing, design, and branding industry
- Ensured consistent global messaging, from leadership talks at AIGA/NY talk to Walker Arts’ Insights Design lecture to the CEO’s recurring Forbes column
- Led cross-platform social media strategy and calendar for Instagram, LinkedIn, Twitter, and Facebook that capitalizes on community-building and conversation-centric engagement
- Create a new Wolff Olins’ voice guideline for a style that better represents the company’s values, culture, and services
- Actively sought and established content partnerships with design communities including local college design programs, DATA4CHANGE, Women In Innovation, and AIGA
Sophia's portfolio 